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Qualcomm Snapdragon

Client

Qualcomm

Employer

Blink UX

Project Type

Web Design, Graphic Design

Project Year

2026

Making Snapdragon's new identity work online

Snapdragon was in the middle of a brand update, but the new identity existed mostly as print guidelines, not a system built for the web. Blink UX was brought in to close that gap. We worked with the Qualcomm team to first establish web guidelines that translated the new brand direction into something built for digital, then used that foundation to design the screens across Snapdragon.com. As small team that included only two designers, we shipped 150+ screens across desktop and mobile while coordinating with stakeholders across 9 domains.